About Gazar
Engineering Leadership with Story and Craft
Building Teams and Products That Last
I build teams and products that last—pairing engineering leadership with storytelling to help people grow faster.
15+
Years Leading Teams
120+
Engineers Mentored
40+
Talks & Workshops
60+
Products Shipped
Mission & Practice
I build systems where clarity, accessibility, and developer experience are non-negotiable. Mentorship and storytelling help me amplify impact—translating complex problems into practical playbooks for engineers and product teams.
Professional Experience
Selected roles that shaped my leadership, technical strategy, and mentoring impact.
Software Engineer
Tipalti • London, UK
- Designed, developed, and shipped key features for Procurement and Tipalti’s core payment products, improving automation, usability, and operational efficiency for thousands of global customers.
- Organised and led company-wide “AI Weeks”, driving innovation by exploring and prototyping AI-powered solutions that enhanced internal workflows, reduced manual effort, and inspired cross-team collaboration.
- Led architecture and implementation of scalable, cloud-based solutions while mentoring mid-level and junior engineers, fostering technical excellence and accelerating team growth.
- Championed engineering quality through rigorous code reviews, architectural documentation, and decision records, ensuring maintainable, high-performance code across distributed teams.
- Partnered with cross-functional teams to align technical solutions with business objectives, delivering measurable improvements in product adoption, system stability, and customer satisfaction
TypeScriptReactNXJSNextJSGraphQLApolloAzure PipelinesAWS ECSNodeJSTerraformDatadogSentryReact NativeESBuildViteJSBitbucket PipelinesGitHub ActionsAWSDockerWebDriverJestTestingLibraryStorybookPlayWright
Principal Engineer | Leadership
Mecca Brands • Melbourne, Austarlia
- Led and mentored a team of 5 engineers (4 FrontEnd, 1 .NET) to deliver 5 of 11 apps within a FrontEnd + Microservices architecture, driving clean code practices through code reviews, pair programming, and knowledge-sharing sessions.
- Managed full release lifecycle from code to QA, performance testing, monitoring, and production end-to-end testing, while writing technical specs and business requirements to streamline onboarding and ticket breakdown across teams.
- Enhanced product performance and UX by optimizing the service booking journey (–5s duration, +5 NPS) and improving homepage load times to under 2 seconds via caching, Lambda routing, SSR, and rendering optimizations.
- Remained 70% hands-on with complex technical work in FrontEnd, SSR, MicroFrontEnd dependency management, CI/CD pipelines, AWS, and debugging using Datadog and CloudWatch, while managing stakeholders and ensuring feature sign-off.
TypeScriptReactNXJSNextJSGraphQLApolloAzure PipelinesAWS ECSLambdaNodeJSTerraformDatadogSentryReact NativeESBuildViteJSRollupBitbucket PipelinesGitHub ActionsAWS DynamoDBDockerSnykCloudWatchWebDriverJestTestingLibraryStorybook
Principal Engineer | Leadership
IE Digital • Melbourne, Australia
- Led teams in leveraging Sitecore and React technologies to craft captivating digital experiences for esteemed clients including Toyota Australia, Lexus Australia, and AGL, surpassing client expectations and laying the groundwork for future successes.
- Orchestrated the development of design systems and a tablet-based application for Australia Post, yielding exceptional client satisfaction and earning recognition at Toyota and Australia Post headquarters.
- Collaborated closely with a team comprising 5 developers and graduates, surmounting challenges and delivering groundbreaking solutions that significantly enhanced client projects.
- Facilitated stakeholder discussions and spearheaded hackathons for Toyota/IE Engineers, fostering an environment of innovation and exploration of new ideas.
- Engaged in 70% hands-on involvement, focusing on the development of design systems, storybooks, and tablet applications for Australia Post, alongside other noteworthy projects like Card.gift.
TypeScriptReactNextJSRemixJSSvelteStorybookNodeJSElectronSentryAWSVercelGraphQLApolloReduxJestTesting LibraryJenkinsSitecore
Principal Engineer | Leadership
Sportsbet • Melbourne, Australia
Senior Full Stack Engineer
CHE Proximity • Melbourne, Australia
Senior Front-end Engineer
CHE Proximity • Melbourne, Australia
Lead JavaScript Developer
Round Table Apps • Sydney, Australia
Lead Full-Stack JavaScript Developer
PersianGig Company • Tehran, Iran
Senior Backend Developer
Netbarg • Tehran, Iran
Co-Founder at Atys Consultancy Agency
Atys Co. • Tehran, Iran
Education
BSc in Computer Science • K.N.Toosi University of Technology (2008 – 2013)
Continuous Learner
Talks & Presentations
Sharing ideas at conferences, meetups, and internal summits across the globe.
MicroFrontEnd at Scale
January 2024
Do You Believe in Magic? Time to Move to Remix.
December 2023
Get to know Developers for Designers
October 2023
How to Learn - How to Teach
October 2023
How as an engineer, be more effective in meetings
October 2023
Culture of Remote Working
October 2023
Introduction to Software Engineering
October 2023
How to be an effective software engineering leader
October 2023
Software Architecture Patterns
October 2022